Tinderbox Media

There seems to be a word creeping back into fashion at the moment, making its way onto many PR event agendas and communication degree modules: storytelling. This shouldn’t be a surprise. Good storytelling lies at the heart of all communication. Indeed, along with great writing, it is the core competency in the public relations profession. …

Initially meant for websites featuring adult content, the online answer to the red-light district has boomed recently with 55,367 .xxx domains selling in the first hour of their release. So who’s buying them? You might think that it’s adult websites, seizing an opportunity to secure their own domain suffix for the first time. But this …

Working in PR, it’s crucial to approach each account in its own unique way and not apply the same rules and strategy to each campaign. Sure, here at Tinderbox we manage the usual social media accounts such as Facebook and Twitter on behalf of our clients, but we also take a close look at what …

Do you know your Twitter from your Tumblr? Your WordPress.org from your WordPress.com? If so, Tinderbox Media wants you! Tinderbox Media (www.tinderboxmedia.co.uk) is an online and offline PR agency based in Harrogate, North Yorkshire. Small but perfectly formed, we are a young and dynamic agency. We pride ourselves on the production of innovative campaigns and …

Social media aggregating site Storify has rolled out new features this week including a new homepage, which showcases the latest and hottest new stories trending on social media. If you are unfamiliar with Storify, the site curates news from across the web through a vast array of social media sites including Twitter, Facebook, YouTube and …

The PR’s Guide to World Domination on Prezi Think Visibility had its fourth outing this weekened and, as on previous occasions, it was a great conference. There were plenty of old faces, plenty of new ones and a veritable smorgasbord of presentations on SEO, CRO, social media and more besides. I was invited to speak …

One of Tinderbox Media’s partners, Northern Lights PR, has launched a paid internship scheme to give five black and minority ethnic graduates hands-on experience of working in corporate communications and public relations. I think this is a great idea: historically, minority communities have been under-represented in our industry. I was also delighted to spend an …