Business Blogs

Our business blogging service brings together our talents for online PR and social media marketing.

You may find that within your industry or field, many company websites feature dull, dusty old blog pages that were tacked on to boost search engine rankings. We will work with you to create an attractive and popular blog, edited to the highest standards and efficiently marketed amongst its target readership.

Our blog launch and management programmes draw upon a range of bespoke editing, marketing, monitoring and moderation services. Please contact us to find out more.

Here are just a few of the ways in which a Tinderbox Media blog will benefit your business:

• By creating a personality for your brand. The blog will give your brand a public face (or faces), bringing your brand to life and increasing its appeal.
• Because people prefer to do business with those they know and trust. Social media is all about dialogue, interaction and engagement. Readers will develop a rapport with you and your brand. The blog will encourage interest and increase trust in you, your products and your services.
• By attracting prospective customers. The blog will be keyword-rich and regularly updated. Others will link to it. As a result, it will become more prominent in search engine rankings for keywords and phrases – generating an increased volume of traffic from prospective customers.
• By positioning and promoting you as an authority in your field. The blog, with its sparkling prose and cogent observations, arguments and ideas, will sharpen your competitive edge by elevating your status as an industry expert.
• By promoting your products and services. The blog will be a relatively low-cost and effective way of promoting your products and services to prospective customers within a specified geographical area, or across the globe.

We also offer Blog Training and Workshop sessions, tailored to leaders and executives who aim to extract business benefits and make this dynamic medium their own.

Online communities

Our blogs can act as the hub of powerful online communities, but we have also worked with clients to develop communities via other mediums.

Social media channels can act as ‘spokes’ radiating around a blog, driving traffic and acting as an extended community. Bespoke social networks, or tailored communities with existing networks such as LinkedIn can form a powerful platform from which to which to interact with consumers and businesses alike.

Contact us to find out more about how a blog can become an online community, or how you can forge a bespoke online community around your brand and its products or services.