Do you know your customers really well? Do you know exactly what they want and what they think of your company? If you answer either of these two questions with 100 per cent certainty then I would suggest you are slightly delusional! Understanding what your customers want and how they feel about your services and …
Think Visibility 4: The PR’s Guide to World Domination
The PR’s Guide to World Domination on Prezi Think Visibility had its fourth outing this weekened and, as on previous occasions, it was a great conference. There were plenty of old faces, plenty of new ones and a veritable smorgasbord of presentations on SEO, CRO, social media and more besides. I was invited to speak …
Going native: Are hyperlocal blogs the future of regional news?
With that in mind ‘hyperlocal’ has been a buzz word amongst journalism circles for the last ten years or so. But what does it mean and how is it changing the game?
GUEST POST: Is there a place in PR for BME graduates?
One of Tinderbox Media’s partners, Northern Lights PR, has launched a paid internship scheme to give five black and minority ethnic graduates hands-on experience of working in corporate communications and public relations. I think this is a great idea: historically, minority communities have been under-represented in our industry. I was also delighted to spend an …
GUEST POST: Blogs just went real-time
Pubsubhubbub. No, this blog hasn’t been hacked; nor am I typing gibberish. Pubsubhubbub, or PuSH as it also helpfully known, is a new protocol which is moving blogs into real-time. PuSH allows services that subscribe to a blog, mainly readers like Google Reader, to get new posts almost instantly. So when you hit the publish …


